What is Big Data Anyway?
Most IT professionals understand the definitions of Big Data, but what they often struggle with is understanding how to monetize Big Data to deliver new insights for their organization. Ninety percent of all data was created in the past two years and continues to grow without limits. Truth be told, most IT departments focus on keeping the lights on by making sure that the hardware in their data centers stays up and running to keep the business moving. Big Data analytics are often times a “nice to have” and not a “need to have” solely based on limited internal resources, direction from the C-suite, and investment from the business. However, as IT transforms, IT becomes the business!